Lime Crime’s New 90’s Inspired Makeup Collection

Lime Crime has decided to add a little nostalgia with their newest collection by creating packaging that is reminiscent of the 90’s of Polly Pocket toys. The line is named the Pocket Candy Collection and it will be launched September 19th. Everything from the colors in the palette to the packaging are inspired the portable plastic dolls. The pastel packaging comes in 3 different shades and each palette contains 5 eye shadows of Lime Crime’s signature formula. You can purchase an individual palette for $34 or combine all three for $90. Buying the bundle will save you about $12. This line is limited edition and supplies are limited.

Lime Crime is a vegan and cruelty-free make up line that was started by Doe Deere, the CEO and founder. The full line is certified by PETA and the Leaping Bunny Program. Lime Crime is one of the first web based makeup companies. They pride themselves on allowing their customers to express themselves free from judgement with bright colors and unique formula. They are also a brand that cares with active charity participation and animal rights.

Doe Deere says her inspiration behind Lime Crime was based on her own experiences with not being about to find makeup that suited her own taste for vibrant colors and unique makeup trends to match her clothing wardrobe. Lime Crime launched in late 2008. Lime Crime is always ahead of the game with makeup trends. In 2009, they launch their Unicorn Lipstick line with consists of crazy shades that are typically difficult to find. Also they were one of the first to delve into the world of liquid lipsticks in 2012.

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