Desiree Perez & Tidal Leading in Music Streaming Success

Desiree Perez is the CEO of Tidal. She has implemented many meaningful ideas, which improved the standing of Tidal in the streaming industry. The first thing Desiree did was create consumer interest in the streaming service. She has been an integral part of the new strategy to finalize contracts worth millions of dollars.


The move has seen Jay-Z become a music-streaming mogul. The experiences acquired over time when running her businesses enable Desiree to close big deals. Her presence has given the business a big boost and elicited much interest. Customers associate Perez with success, and her presence is attracting more attention with improved business.  For additional reading hop over to

Professionally, Desiree Perez is a tough negotiator with excellent accounting abilities and has everything to be at the top. Her track record of helping many artists win top awards adds to her resume of a goal oriented businesswoman. Desiree runs Roc Nations Sports with her husband’s help. The over twenty years experience in running businesses gives her more credentials.

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Under her leadership, the app is significantly better with additional improvements made. This has enabled it to rise to the very top in iTunes after Kanye West’s The Life Of Pablo album release. Tidal is in competition with both Spotify and iTunes both of which are industrial giants. It offers customers quality and focuses on new things in the music industry. Tidal streams music from famous musicians like Rihanna, T.I, Beyonce and Kanye West.  More of this on


Currently, it has millions of users who are actively using the app. music streaming services are making millions of dollars. Desiree plans to make the company a major player in the market for years to come. She helped the company get multi-million contracts and is working in both tidal and Roc Nations Sports. This clearly demonstrates her ability to balance work in executing her roles to the benefit of both businesses.